How to Invest in Wholesale Real Estate Properties: A Beginner’s Guide

Jan 13, 2026By United BB
United BB

Investing in wholesale real estate properties can be a lucrative opportunity for those looking to enter the real estate market. This beginner’s guide will walk you through the essential steps to get started with wholesale real estate investing, from understanding the basics to closing your first deal.

What is Wholesale Real Estate?

Wholesale real estate involves finding properties at a discount, securing them under a contract, and then selling the contract to another investor for a fee. The goal is to provide value to both sellers and buyers by acting as an intermediary.

real estate contract

Understand the Market

Before diving in, it’s crucial to understand the real estate market in your area. Research local property values, trends, and the types of properties that are in demand. This knowledge will help you identify good deals and negotiate effectively.

Finding Properties

To find properties to wholesale, you’ll need to generate leads. Here are some strategies:

  • Networking with real estate agents, investors, and other professionals.
  • Using online real estate platforms and classified ads.
  • Driving for dollars by exploring neighborhoods for distressed properties.
house hunting

Analyzing Deals

Once you’ve identified potential properties, the next step is to analyze the deals. Consider the property's condition, location, and potential resale value. Use formulas like the 70% rule to ensure you leave room for profit.

Securing a Contract

After finding a promising deal, secure the property under a contract. This involves negotiating terms with the seller and ensuring the contract is assignable, allowing you to transfer it to another buyer.

signing contract

Building a Buyers List

Having a list of potential buyers is essential for closing deals quickly. Network with other investors, attend real estate meetings, and leverage online platforms to build your buyers list.

Closing the Deal

Once you have a buyer lined up, it's time to close the deal. Coordinate with a real estate attorney or title company to handle the paperwork and ensure the transaction is smooth.

Investing in wholesale real estate properties can be challenging but rewarding. By understanding the market, finding and analyzing deals, and building a network, you can successfully navigate this dynamic field.